Role

• Art Direction

• Product Photography

• Styling

The Brief

Peter Thomas Roth required imagery that felt clean, premium, and credible — balancing clinical skincare authority with modern, elevated aesthetics. Visuals needed to function seamlessly across e-commerce, social media, and in-store environments while remaining instantly recognizable as the brand.

Outcome

This long-term partnership supported consistent brand storytelling across multiple channels and product launches, allowing the visual direction to evolve while maintaining strong brand recognition.